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November 22, 2007

Digital Cameras vs. Traditional Cameras

Filed under: digital cameras — yeeping @ 2:42 pm

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Progress is usually a quick and expedited process. However, in the world of cameras progress was basically minimal because while the mechanics of the cameras would streamline over time, the chemical process of developing film had not changed for many decades and it did not appear that the process would ever change. Of course, this proved to be a false notion as the advent of digital cameras forever changed the landscape of cameras forever.

The Cost Effectiveness of Digital Cameras

When digital cameras first appeared some were a bit ‘put off’ by the price of the camera and, since traditional cameras were much cheaper some opted to stick with the tried and true classical camera. That is, they stuck with traditional cameras until they realized that the cost of developing film will eventually reach the point that they could have purchased a multitude of digital cameras!

Eventually, when people realized that digital cameras – while expensive to purchase – were basically much cheaper than traditional cameras due to the elimination of the need to develop film, it was only a matter of time before the sales of traditional cameras would nosedive. Of course, this is to say nothing of the fact that not only was their no need to pay for the development of the film, there was also no need to purchase film as digital cameras record images on a hard drive or memory chip.

The Quality of Digital Cameras

In addition to the cost effectiveness, a digital camera had a huge leg up on traditional cameras in the sense that the picture quality of a digital image was significantly better than the picture quality of a traditional film camera. The resolution of the digital camera was not only better, but the colors could also be altered. In fact, a color picture could also easily be changed to black and white!

The Video Option

Many digital cameras also offered brief recording capabilities (30 seconds or so) of video images. While this remains a far cry from digital camcorders, it is still a nice little add on to a camera and a function that is more worth having than not. Of course, a traditional camera does not have any video function and that is another reason why digital cameras blow them away in the popularity division.

While it is a shame to see the traditional camera fall from grace so to speak, it is also understandable that new products bring with them efficiency and progress. As such, the advent of the digital camera spelled the great dawning of a new day

Celebrities: The Newest Trend In Designer Perfume

Filed under: Uncategorized — yeeping @ 2:37 pm

Years ago, cosmetics companies were responsible for the designer perfumes that lined counters in posh department stores. Names like Estee Lauder, Chanel, and Guerlain, were all the rage and these companies would often get celebrities to endorse their designer perfumes. Now days, celebrities don’t seem to want to endorse another companies designer perfume. The rage in Hollywood is for every starlet to have her own line of designer perfumes and cosmetics.

Do The Celebrities Actually Have A Hand In Things?

The extent to which a celebrity is involved in the designer perfume that is sold in their name can vary. Some celebrities turn the design tasks over to professionals and simply give their approval on the finished products. Other celebrities are involved in the process from the conceptualization stages to the marketing of the designer perfume.

While Celine Dion says she was involved in every aspect of the development of her designer perfume, that doesn’t mean she donned a lab coat and actually mixed the vials of scent like a proverbial mad scientist. Rather she was involved in the development process that decided just what kind of scent she wanted to manufacture. She also took part in designing the bottle and the marketing of her newest line.

Jennifer Lopez is another celebrity that likes to be involved in the production of her designer perfume. Having once worked at a cosmetics counter, she knew exactly what she wanted her signature fragrance to smell like. The company that worked out the fragrance combination credits her with adding the hint of sake scent that tops off the perfume. She even had the bottle design include a pretend diamond ring or necklace on the neck in tribute to her penchant for wearing jewelry. By keeping involved with each aspect of her scent’s development, she can make sure that the perfume genuinely reflects who she is.

Paris Hilton doesn’t claim to be involved in every aspect of her perfume designs however she does take a large role in the marketing of her perfume. Without her famous face, the perfume would probably get lost amidst the many other fragrances at the local drug and discount store.

Celebrity Designer Perfumes Grow In Popularity

When celebrities, such as Elizabeth Taylor, first introduced designer perfumes decades ago, the reaction was mixed. Some critics felt that celebrity perfumes were just a fad. Today with many celebrities, such as Sarah Jessica Parker and Britney Spears, joining the ranks of perfume makers, the sales of celebrity fragrances is growing in leaps and bounds.

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